01 / CONNECT
Tell us what matters.
We start with your situation, your priorities, and what you need your insurance to do.
Independent insurance · Missouri & Illinois
More options. Clear answers. An independent agency that helps you protect what matters—without making insurance more complicated.
Rooted in our communityCape Girardeau, Missouri
Coverage that fits your life
From the place you call home to the business you’ve built, we help you understand your options and choose with confidence.
Understand your options for your home, belongings, and personal liability.
Explore coverageExplore coverage for your vehicles, your drivers, and the road ahead.
Explore coverageCoverage options shaped around your business, its people, and its risks.
Explore coverageReview protection for your property, equipment, livestock, and operation.
Explore coverageHelp protect the people who count on you. Request a life insurance quote through our Back9 page.
Opens Back9 in a new tab.

Will Sellers
Owner & Advisor
Cape Girardeau, Missouri
The person behind S&A
I’m Will Sellers, owner of Sellers & Associates. I started this agency to give people more options—and make the process of understanding and choosing coverage feel less overwhelming.
We explore available coverage with your situation in mind.
You understand the differences—not just the price.
Help with questions, changes, and the next chapter of your life.
Less guesswork. More guidance.
No pressure. Just a conversation.
01 / CONNECT
We start with your situation, your priorities, and what you need your insurance to do.
02 / COMPARE
We review available choices and explain the coverage, cost, and meaningful differences.
03 / STAY CONNECTED
When your needs change or a question comes up, you have a familiar place to turn.
Close to home
Based in downtown Cape Girardeau, we help individuals, families, businesses, and farm operations across Missouri and Illinois.

Start a conversation
Tell us what you need to protect. We’ll handle the details and explain the options clearly.